About Us

Imagine. Believe. Achieve.

An insurance software provider challenging the status quo. Fuelled by a fundamentally different philosophy, the idea for INSTANDA was formed.

INSTANDA was born out of many years of hands-on experience of working within the sector and with insurance software providers, at CIO level within major insurance businesses.

Having been witness to the challenges of meeting short-term market opportunities and demands whilst constrained by cumbersome IT and development process lifecycles, we decided to do something about it! The result was a self-service product delivery model aimed at putting control back into the hands of the business; something that could address repeating problem patterns as well as future retail demands. And crucially, a product that was driven by the needs and requirements of real insurance users.

The design principles governing INSTANDA’s development continue to be at the forefront of our development approach and outlook, supporting our aspiration to become a leading insurance software provider.

  • A business toolkit not an IT system
  • Designed for speed, agility and ease of use
  • Designed to allow insurers to run their businesses their way — not having to use developers for every change
  • Intended to have business impact quickly

In our view, the future of insurance technology will be that of a Cloud-based ecosystem consisting of a multitude of smaller service systems which integrate together into a full function eco-system and can be developed, deployed and scaled independently, all real-time connected with each other and from which you can gather not just all the data needed but crucially servicing capability needed to respond in a dynamic digital environment. A perfect environment for INSTANDA to deliver value.

Today we are a dynamic team of diverse, experienced practitioners and subject matter experts. Our developers and designers work alongside senior consultants to deliver large-scale technical projects for major insurance providers.

This allows us to continuously gain feedback from the market on the product performance, alternative delivery models and current market challenges, to ensure INSTANDA’s functionality continues to add real value to client businesses — confirming our position as trusted insurance software provider.

Did you know?

INSTANDA is a lifetime member of the Microsoft Accelerator’s global Alumni Program, having graduated from the Accelerator’s 5th Cohort in London.

The Accelerator Program is a global initiative empowering entrepreneurs on their journey to build game-changing companies. The criteria for entry are simple: businesses need to have a working product or service which uses Cloud-based technologies, has customer traction, and is fundamentally disrupting an industry.

Our journey with Microsoft saw us as the only InsurTech finalist on the Program. The next 4-6 months gave INSTANDA exclusive access to some of the best technical and business minds that exist within Microsoft — stress-testing INSTANDA’s architecture, security and business model to the extreme.

After being voted as one of the top 3 businesses on the Program by an audience of investors and Microsoft executives, we continue to leverage our strategic partnership with Microsoft as part of the the Alumni Program: a community of over 800 entrepreneurs and innovators. We benefit from the ongoing support from technical experts with the sole purpose of delivering leading-edge technology to our clients.

Instanda Management Team

Tim Harcastle

Tim Hardcastle
CEO

Tim is a highly experienced Board level CIO/COO in FTSE 100 and 250 businesses. His experience managing and leading technology-enabled business change and his determination to consistently exceed outcome expectations led him to lead the development of the entirely new business and service model that is INSTANDA.

Derek Hill

Derek Hill
COO

With experience spanning several eras of technology advancement, Derek’s insights into provisioning and global deployment of online solutions and leveraging the latest ecosystem of solutions is second to none. An industry thought leader in MS Azure and architect of INSTANDA’s rapid scaling capabilities in multiple countries, Derek has worked extensively with Boards to unravel the complexity of technology-enabled change. As COO of INSTANDA, he has a simple mission: unparalleled customer service combined with unrivalled platform value and quality.

Robert Seber

Robert Seber
CTO & Chief Architect

A highly skilled and respected Systems Architect and software developer, Robert has been responsible for the INSTANDA design and development from the outset. He leads the team of developers, business analysts and testers adding new features and enhancements to the INSTANDA platform and is regularly consulted as a subject matter expert by clients.

Max Pell

Max Pell
Board Advisor

Max brings a 20 year track record of being a successful COO and Managing Director of substantial Technology and Outsourcing businesses in the Insurance Sector for FTSE 100/250 companies. His experience as COO in an insurance industry leader means he is able to represent the customer perspective.

Rod Willmott

Rod Willmott
Board Advisor

With close to 30 years of change management in corporate environments, covering the spectrum of changing culture to rapid application delivery, Rod brings a wealth of experience on not just the challenges, but the winning strategies for successful change. A persuasive thought leader, Rod until recently worked extensively with the Board of one of the UK’s most successful GI and life insurance businesses. His range of experience in all types of technology enabled change from big systems to RAD tools, means his conclusion that the benefits of adopting rapid solutions is the optimal method, should be taken very seriously. His insights are more relevant now, in what is a rapidly evolving insurance industry, than ever before.

Michael Baptista

Michael Baptista
Board Advisor

Michael Baptista is a thought leader and venture investor in FinTech and Insurtech. He is currently an investor with Board / Advisory positions at Instanda, PayKii, Landbay, UKBN and AltFi Data. He is also an investor in iwoca and SyndicateRoom. Michael brings knowledge, insight and networks from twenty-five years of senior roles in Banking in London, HK and Tokyo as well as an industry understanding developed through his earlier career as a specialist financial analyst. Michael is Founder and CEO of Assembly Capital Advisors, a venture investment firm focused entirely on FinTech.

The Rest of the Team

The rest of the team is a razor-sharp collection of developers, business and sector experts, strategists and delivery specialists.

Jim Cowdrill

Jim Cowdrill

Senior Business Analyst

Lloyd Overton

Lloyd Overton

Head of UK Sales

Daniel Longhi

Daniel Longhi

International Business Development Manager

Chris Whiting

Chris Whiting

Head of Commercial

Atul Bhat

Atul Bhat

Onboarding & Technical Operations Lead

Lee Smith

Lee Smith

Senior Software Developer

Brian Richardson

Brian Richardson

Senior Software Developer

Victor Stanescu

Victor Stanescu

Senior Software Developer

Rocio Garcia

Rocio Garcia

Design & Digital Marketing

Keith Baldock

Keith Baldock

Test & Configuration

Anna Piecha

Anna Piecha

Quality Control

Adam Spencer

Adam Spencer

Systems Analyst

James Elliot

James Elliot

Business Development & Project Support

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