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Case Study

HFIS | Driving 44% Growth in 12 Months by Reimagining Landlord Insurance  

10 02, 2024
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Key Achievements

  • 44% year-over-year growth in new policies

  • 80% increase in valuable data collected

  • Launched Pet Damage Protection in record time

  • Won Insurance Choice Award for Customer Satisfaction (Nov 2024)

Project Summary

HFIS launched Total Property, a central hub designed as a one-stop shop for UK landlords. As the cornerstone of this initiative, the company re-platformed its Total Landlord Insurance (TLI) brand onto INSTANDA. This strategic move was designed to accelerate sales momentum, enhance the customer experience through behavioral insights, and build a scalable foundation for sustained growth. 

 

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Industry

Commercial Insurance

Business Goals

  • Accelerate Time-to-Market

  • Enhance Customer Experience

  • Significantly increase new policies

  • Empower Internal Teams

  • Improve Data Capture and Decisioning

Product Details

  • Total Landlord Insurance

  • Pet Damage Protection

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