INSTANDA Expands Operations in Japan with Appointment of Sakura Kawakami as Country Manager

INSTANDA, a global leader in SaaS platform technology for the insurance sector, is accelerating its expansion in Japan. Based in London, UK, INSTANDA offers a no-code digital platform designed to streamline insurance product development and management. Since entering the Japanese market in 2022, INSTANDA has formed strategic partnerships with major insurers and agencies, providing a cost-effective solution that enables rapid product innovation. To further drive growth in Japan, the company has appointed Sakura Kawakami as Country Manager.

Sakura Kawakami’s Role and Experience
With over 25 years of experience in leading financial institutions and startups, Kawakami has a proven track record in market entry, digital transformation, and business growth. She has consistently delivered results by aligning operational and investment strategies, enhancing innovation, and increasing market competitiveness. Her deep technical expertise and leadership skills have successfully transformed companies, driving efficiency and fostering sustainable growth across various markets.

Speaking about her new role, Kawakami said, “INSTANDA’s no-code platform revolutionizes insurance product development by reducing time and cost significantly. I am excited to lead the introduction of this transformative solution in Japan, supporting the digital evolution of the insurance sector.”

Innovative Solutions with INSTANDA’s Platform
INSTANDA’s platform covers the entire insurance product lifecycle, from design and policy issuance to sales, portfolio management, customer service, and payment processing. While legacy systems often take months to implement changes, INSTANDA enables insurers to make updates within days or weeks. Its no-code architecture allows insurance companies to customize the platform without the need for advanced programming skills, offering unprecedented flexibility.

Tim Hardcastle, CEO and Co-Founder of INSTANDA, highlighted the platform’s strengths: “INSTANDA is the only no-code solution that allows insurers and agencies to launch complex product portfolios quickly. By using our platform, insurers can significantly reduce costs while enabling faster, more adaptable product development. Our system also adapts to the regulatory requirements of different markets, making it an invaluable tool for insurers worldwide.”

Success and Future Growth in Japan
INSTANDA has already made significant inroads in Japan, with several insurers and agencies exploring the platform. Notably, Advantage Risk Management, a major agency, is preparing for a full-scale implementation of INSTANDA’s technology. Other prominent insurers are also utilizing the platform for new product development, with more expected to follow.

To further strengthen its position in Japan, INSTANDA has appointed Kiyoaki Sano, former Chairman of The General Insurance Institute of Japan, as an advisor. This collaboration aims to enhance the platform’s capabilities, particularly in underwriting, claims processing, and accounting, aligning the solution with the specific needs of the Japanese market.

Kawakami added, “INSTANDA’s platform empowers insurers and agencies to operate more flexibly and efficiently. We are enhancing our features, including underwriting, claims, and accounting functionalities, to meet the diverse needs of Japan’s insurance sector. Our goal is to support and drive growth and innovation across the industry.”

INSTANDA’s commitment to innovation and digital transformation continues to shape the future of insurance in Japan, with Kawakami’s leadership set to unlock new opportunities for insurers and agencies.